CLOT and Danish luxury audio brand Bang & Olufsen collaborate to create a limited-edition Beosound A1 speaker. CLOT is a creative movement that injects life and character into the idea of bridging the East and West. Bang & Olufsen is an iconic brand with a proud heritage of innovative sound, unrivalled craftsmanship and design. Together, they bring a new beat that celebrates the vitality of life, music, and Chinese culture.
In this exciting partnership, the two brands have drawn creative inspiration from the origin and meaning behind the name CLOT, which was inspired by Jamaican reggae music CLOT Founder and Creative Director, Edison Chen, was particularly drawn to, and the life force of blood. CLOT represents a movement that brings together brands, creativity and cultures. From these shared connections, a common culture arises as art, knowledge and music, evolving and radiating outwards like a pulsating heart.
Beosound A1 is the perfect portable speaker with loud and captivating bass rich sound, designed to be shared by everyone around – for hours on end. Fully dust and waterproof, Beosound A1 is primed for up to 18 hours of non-stop play. True360 omnidirectional sound makes this speaker the natural centre of attention, while the Multipoint feature lets two devices connect and control the tunes. Beosound A1 provides crystal clear voice calls thanks to its speakerphone performance, Bluetooth 5.1 and three internal microphones give the best connection for online meetings and hands-free calls.
To channel the creative concept for the limited edition Beosound A1, a fast-paced and immersive animation video inspired by blood clots incorporates musical frequencies and the colour red to create a visual representation of experiencing music.
